Florence London: A New Studio, A New Chapter in Our Journey

At Florence London, we believe that every piece of jewellery we create tells a story, not just through its design, but through the passion, craftsmanship, and dedication that goes into making it. Today, we’re proud to share a new chapter in that story—the opening of our brand-new studio, a space that embodies everything we stand for as a company: creativity, quality, and collaboration.

A Space for Creativity to Thrive

Nestled in the heart of our operations, this new studio is more than just a workplace—it's the birthplace of all that we create. The studio is a carefully designed space where the magic happens, from initial sketches to the final polish on every bangle, necklace and earring. It's where ideas flow freely, and where the Florence London team comes together as one to turn those ideas into reality.

The studio features an impressive feature wall adorned with our brand’s iconic Florence London logo—this bold design serves as a reminder of who we are and where we’re headed. Surrounding the logo are vibrant photos of our jewellery collections, showcasing the beauty and intricacy of our work. These images are not only a tribute to our craftsmanship but also to our mission of bringing timeless, luxurious designs to our loyal customers.

A Hub for the Florence London Team

The new studio reflects the culture we’ve worked hard to build at Florence London. As a team, we pride ourselves on a sense of camaraderie and collaboration. With the entire team now gathered under one roof, the energy here is palpable. Everyone, from our designers and jewellers to our polishers and packers, has a place where they can contribute to the creative process and share in the success of every new collection.

Our team members have embraced the new space with open arms, and the atmosphere is one of joy and inspiration. The bright, airy rooms are designed to foster both focus and creativity, allowing us to experiment and push boundaries while maintaining the high standards of craftsmanship we’re known for. In this space, there are no limits to what we can achieve together.

A Commitment to Quality and Customer Satisfaction

At Florence London, we’ve always been dedicated to making jewellery that stands the test of time—both in design and in quality. This new studio enables us to work more efficiently, ensuring that each piece we create is made with the utmost care and attention to detail. It’s also a place where we can continue to innovate, always looking ahead to the next trend or material, while staying true to our heritage of exceptional craftsmanship.

By bringing the whole team together in this inspiring space, we’re better equipped than ever to meet the growing demands of our customers. Whether it’s designing a bespoke piece for a special occasion, refining our popular collections, or ensuring that every order is packaged beautifully and delivered on time, this studio is the heart of everything we do.

A Bright Future Ahead

As we reflect on this milestone, we’re filled with pride and excitement about the future. This studio represents more than just a physical space—it’s a symbol of the growth, vision, and passion that have fuelled Florence London since day one. With the support of our talented team and the trust of our customers, we are ready to continue making beautiful, meaningful jewellery for years to come.

We look forward to sharing more of this exciting journey with you and can’t wait to see where this new chapter takes us. Here's to creating, innovating, and growing—together. Thank you for being part of our story.

With love, 

Rosie Florence

and the whole Florence London Team x