We've just added some exciting new pieces to the Florence London collection. Four new bracelet designs just in time for Valentine's Day - three deigns for women and one for men. Crafted with our signature commitment to quality, using luxurious 18ct gold plating on tarnish-resistant, lead-free stainless steel (free from brass and nickel), a tried and tested reliable blend of materials that have never let us down.
First up is the Women's Hook And Clasp Engraved Bracelet. This oval-shaped, flexible bangle features a unique loop-and-hook clasp for effortless fastening, and it comes with complimentary engraving to make it personal. Its flexible design allows you to gently mould it to the perfect fit on your wrist, starting with an inside width of 58mm and height of 49mm, it suits average-sized wrists beautifully. The subtle detailing elevates any stack, while the durable materials ensure it stays tarnish-free through years of daily wear. A versatile everyday essential with a thoughtful touch.
Explore the Loop Hook Bracelet here

Next, we've launched a dedicated men's style: the Men's Engraved Rope Bracelet (Gold). This rugged yet refined piece combines a sturdy nylon rope with an adjustable toggle clasp and a sleek engraved bar for customisation. Measuring 24cm long, it fits small to medium hands comfortably (a larger size is coming soon). It's 100% waterproof, sweat-proof, and tarnish-free - ideal for active lifestyles without worrying about oxidation or skin discolouration. Available in striking red and gold, it's a masculine accessory that's as practical as it is stylish. Also available in silver.
Discover the Men's Engraved Rope Bracelet here

The Women's Flexible Halo Bracelet brings a touch of celestial charm to our new arrivals. This adjustable design features a distinctive halo detail on top, paired with a natural curved shape that's part of its handmade appeal. It slides easily over the wrist in a cuff style and can be moulded for a custom fit (same average-wrist dimensions as our other flexible styles). Available in gold or silver and of course, 100% waterproof and tarnish free.

Finally, we're delighted to unveil the Hinge Personalised Bangle in a stunning new pink gold colour. This hinged design offers easy on-and-off wear, along with full personalisation through engraving - ideal for names, dates, initials, or meaningful messages. The fresh pink enamel shade brings a positive, happy glow adding energy to your day. It's a beautiful gift or self-treat that's both timeless and on-trend. (Note: other colour variants exist, but this pink gold iteration is the exciting new addition.)
Shop the Hinge Personalised Bangle in pink gold here

These four new designs showcase our dedication to thoughtful details, durability, and personalisation - whether you're after flexible everyday elegance, masculine functionality, subtle sparkle, or a customisable keepsake in a fresh hue. All pieces are handmade with care and ready to become favourites in your jewellery collection.
Head over to our website to see them in full and treat yourself or someone special. We can't wait to see how you style them!
Florence London x